Despite the popularity of platform models in consumer-oriented industries like ridesharing and accommodation, the construction equipment industry is an environment that has not received enough attention. This study creates an integrated conceptual framework for sharing-economy platforms in this sector. Construction equipment industry is capital-intensive, diverse, safety-critical, and closely linked to project schedules, in contrast to standardized and low-risk services. Such factors, thus create special operational and informational constraints that restrict the direct transferability of current sharing-economy models. Inspired by these gaps, the paper conceptualizes a two-way digital platform that links equipment users (small contractors) and owners (big contractors and dealers), with a focus on generating shared value through better coordination and use of idle assets. Along with important operations management levers like speed, pricing, availability, and suitability, as well as bundled service packages like skilled operators, maintenance, and insurance, the suggested framework incorporates information management dimensions like information sharing, quality, correctness, symmetry, and continuity. In asset-heavy, project-based environments, the framework delineates how platform design decisions influence users’ behavioral intention to adopt by specifically taking asset specificity, downtime risk, and service bundling into account. The study provides a theory-driven basis for subsequent empirical research and platform design in capital-intensive businesses, expanding the scope of sharing-economy studies beyond traditional service-centric contexts.



