Articles

Articles

Journal of Marketing and Management Insight

Open AccessArticle

Reconfiguration of the Job Demands-Resources Model in Crisis Contexts: A Qualitative Study of Flight Attendants

Ahyun Nam, Insin Kim

2026, 1(1): 5

1 Downloaded

17 Viewed

Open AccessArticle

The Chinese Religiosity Behaviour Scale (CRBS): Conception, Development, and Refinement

Lei Wang, Qi Zhang, Philip Pong Weng Wong

2026, 1(1): 4

4 Downloaded

24 Viewed

Open AccessArticle

The Importance of Product Attributes in the Context of Self-Driving Food Delivery Services: Evidence from South Korea and Mongolia

Oyunnomin Bayanmunkh, Soyeon Jung, Junghoon (Jay) Lee, Jinsoo Hwang

2026, 1(1): 3

1 Downloaded

25 Viewed

Open AccessReview

Ethical Norms in AI-Driven Innovation: A Systematic Review of Global Research Perspectives

Zeinab Afsharbakehslo, Mohammadsadegh Omidvar, Jinsoo Hwang

2026, 1(1): 2

10 Downloaded

52 Viewed

Open AccessEditorial

Editorial for the Journal of Marketing and Management Insight

Sunghyup Sean Hyun

2026, 1(1): 1

42 Downloaded

73 Viewed