Open Access
Article
Cross-Cultural Advertising Strategies in Japanese vs. American Women’s Magazines
Yuko Koga
, Bethyl A. Pearson
Author Information
Issue
Vol. 02, No. 1, 1992How to Cite
Koga, Y., & Pearson, B. A. (1992). Cross-Cultural Advertising Strategies in Japanese vs. American Women’s Magazines. Intercultural Communication Studies, 02(1), 6. https://www.sciltp.com/journals/ics/articles/1992061005
RIS
BibTex
Copyright & License
Copyright (c) 1992 by the authors.
This work is licensed under a Creative Commons Attribution 4.0 International License.