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Media Use, Social Comparison, Cognitive Dissonance and Peer Pressure as Antecedents of Fashion Involvement
Yan-Shu Sun
, Steve Guo
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Vol. 22, No. 1, 2013How to Cite
Sun, Y.-S., & Guo, S. (2013). Media Use, Social Comparison, Cognitive Dissonance and Peer Pressure as Antecedents of Fashion Involvement. Intercultural Communication Studies, 22(1), 12. https://www.sciltp.com/journals/ics/articles/2013061011
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Copyright (c) 2013 by the authors.
This work is licensed under a Creative Commons Attribution 4.0 International License.