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Open AccessArticle
Global vs. Local: A Study of Cross-Cultural Advertising in the Automotive Industry

Alisa Kasianova, László KováCs

2024, 33(2): 91-113

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Open AccessArticle
Intercultural Communication and Identity: An Exercise in Applied Semiotics

Basil Hatim

2005, 14(4): 4

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Open AccessArticle
“It’s For a Good Cause”: The Semiotics of the Pink Ribbon for Breast Cancer in Print Advertisements

Lisa C. Wagner

2005, 14(3): 23

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